Avo
Guarantee event data quality upstream, so teams can build great user experiences

Avo is a data governance platform that helps data and product teams design, review, implement, and monitor event tracking across their entire organization. It provides a shared tracking plan, review workflows, real-time implementation validation, and production monitoring to ensure event data is accurate and trustworthy. Teams use Avo to reduce the time and friction involved in aligning data collection across brands and platforms.
Avo provides a visual tracking plan designer, stakeholder review workflows, engineer implementation guides with real-time validation, and a production monitoring tool called Avo Inspector to catch tracking drift.
Data and product teams at mid-to-large organizations
Background.
- Status
- launched
- Business model
- freemium
- Company
- Avo
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