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eToro

Stocks, Crypto & ETFs in One Powerful App

Finance & Fintechinvestingcryptostocksetfcopy-tradingsocial-tradingfintech
eToro screenshot

About

eToro is a social investing platform that lets users trade stocks, ETFs, and cryptocurrencies across 7,000+ assets in a single app. It features a CopyTrader tool that allows users to automatically replicate the portfolios of other investors in real time. The platform also offers interest on uninvested cash balances and free financial education through its eToro Academy.

Problem

Individual investors struggle to manage diverse asset classes across multiple platforms while lacking the expertise to make informed trading decisions.

For

retail investors and beginner traders

How it works

Users open an account, fund it, and can trade stocks, crypto, and ETFs directly or automatically copy the trades of experienced investors using the CopyTrader feature.

Business model

freemium

Status

launched

Company

eToro Group

Launched

2007

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