Huel
huel.comNutritionally complete food with all 27 essential vitamins and minerals
Food & Beveragemeal-replacementnutritionhealth-foodproteincomplete-nutritionsupplementsecommerce
About
Huel is a nutritionally complete food brand offering meal replacements, protein shakes, and greens drinks formulated with all essential vitamins, minerals, protein, fats, carbohydrates, and fiber. Their products are designed to provide balanced nutrition in convenient formats such as powders, ready-to-drink shakes, and bars. Huel is sold directly online and through retail partners like Target.
Problem
People struggle to get balanced, complete nutrition in convenient, ready-to-eat or easy-to-prepare formats.
For
Health-conscious consumers seeking convenient, nutritionally complete meal options
How it works
Huel formulates food products with all 27 essential vitamins and minerals plus macronutrients, sold as powders, ready-to-drink shakes, and bars available online and in retail stores.
Business model
unknown
Status
launched
Company
Huel