LendUp
lendup.comFind a loan that fits your situation — free loan-matching service
Finance & Fintechloan-matchingpersonal-loanspayday-loansbad-creditinstallment-loansconsumer-lendingfintech

About
LendUp is a free loan-matching service that connects borrowers in the U.S. with licensed direct lenders for payday, installment, and personal loans. The platform emphasizes transparency by explaining costs, risks, and alternatives before borrowers commit. LendUp earns referral fees from lenders, making the service free for borrowers.
Problem
Borrowers struggle to find suitable lenders and understand loan costs, risks, and alternatives before committing to a loan.
For
Individuals seeking personal, payday, or installment loans, including those with bad or limited credit history
How it works
Users fill out a short form describing their loan needs, the platform matches them with a licensed lender in their state, and the lender presents an offer for the borrower to review and accept or decline.
Business model
free
Status
launched
Company
LendUp LLC