M1
Automated, long-term investing — earn, invest, and borrow smarter.
M1 is a finance super app that combines automated investing, high-yield cash accounts, and portfolio-backed borrowing in one platform. Users can build customizable investment portfolios commission-free, earn competitive APY on cash, and access a line of credit against their portfolio. It targets individuals looking to automate and simplify long-term wealth building.
Users create customizable investment portfolios that M1 automatically rebalances, while also offering high-yield cash accounts and portfolio-backed credit lines in a single app.
individual investors and everyday consumers seeking automated wealth management
Background.
- Status
- launched
- Business model
- freemium
- Company
- M1 Holdings Inc.
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