Misfits Market
Groceries sourced for flavor, not appearances
Misfits Market is an online grocery delivery service that sources fresh produce, organic foods, dairy, and meat from small farms and independent brands focused on sustainability and quality. The service targets food that would otherwise be wasted due to minor cosmetic imperfections or packaging changes. Customers subscribe to a flexible, commitment-free box and shop for exactly the items they want delivered to their door.
Customers sign up for a flexible subscription, browse an online store stocked with imperfect or surplus produce and independent-brand products, and receive grocery delivery to their door.
health-conscious consumers and eco-minded shoppers seeking affordable, sustainable groceries
Background.
- Status
- launched
- Business model
- subscription
- Company
- Misfits Market
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