Ovia Health
Supporting women's health at every age and stage of life

Ovia Health is a women's and family health benefits platform offering evidence-based programs, personalized data insights, and care team support across fertility, pregnancy, parenting, and menopause. It serves individuals directly through a mobile app while also being offered as an employer or health plan benefit. The platform has served over 22 million family journeys across 200+ countries since 2012 and is now part of Labcorp.
Members use the Ovia app for personalized health tracking, clinically-guided programs, and unlimited 1:1 live Care Team support via messaging, phone, or video, provided as a benefit through employers or health plans.
Women, health plans, and employers seeking comprehensive women's and family health support
Background.
- Status
- launched
- Business model
- freemium
- Company
- Ovia Health by Labcorp
- Launched
- 2012
Similar projects.
Editorial take on the space this project sits in — momentum signals, adjacent moves, our call on whether the wedge is real. Get pinged when we publish a new read or when the landscape shifts.
Have a take on this space?
Tell us what you’d build differently, where you think the incumbents miss, or what we’ve gotten wrong about this project. Comments + reactions are coming soon.