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Palace Analytics

Web analytics powerful enough for engineers, approachable enough for everyone else.

Data & Analyticsweb-analyticsprivacyutm-trackingurl-shortenergdpr-compliantreal-timeno-cookies
Palace Analytics screenshot

About

Palace Analytics is a privacy-first web analytics platform designed for entire teams, from engineers to non-technical stakeholders. It offers real-time traffic data, UTM campaign tracking, and a built-in URL shortener in one place. The platform collects anonymous events with no cookies or personal data, making it compliant with GDPR, CCPA, and PECR out of the box.

Problem

Teams struggle with analytics tools that are either too complex for non-engineers or lack the depth that engineers need, while also requiring cookie consent banners and complex compliance setups.

For

Product and marketing teams at companies of all sizes, including engineers and non-technical stakeholders

How it works

A lightweight tracking script is added to a website's HTML, automatically collecting anonymous pageview, scroll depth, and session data which is displayed in a real-time dashboard with UTM and link shortening features built in.

Business model

freemium

Status

launched

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