Pinch of Yum
pinchofyum.comSimple recipes made for real, actual, everyday life.
Food & Beveragefood-blogrecipesvegetarianquick-easyhealthy-eatinghome-cooking
About
Pinch of Yum is a food blog founded by Lindsay Ostrom that publishes fresh, flavorful, and mostly healthy recipes aimed at everyday home cooks. Started in 2010 as a hobby, it has grown into a full-time business reaching millions of readers monthly. The site also offers a free downloadable ebook of its 25 most popular recipes.
Problem
Home cooks want inspiring, delicious recipes that are realistic to make in daily life without being intimidating.
For
Home cooks looking for approachable, everyday recipes
How it works
Lindsay and her team publish original recipes with photography and instructions on the blog, along with personal lifestyle content and a free recipe ebook delivered via email.
Business model
free
Status
launched
Launched
2010