Visit
Snapchat screenshot
/ About /

Snapchat is a social media and messaging platform that lets users send photos, videos, and messages that disappear after viewing. It features Stories for sharing moments with friends, Spotlight for public short-form video content, and augmented reality Lenses for creative self-expression. The app is available on both mobile and desktop.

/ How it works /

Users send photo or video Snaps, chat with friends, share Stories, and apply AR Lenses through the mobile app or desktop web interface.

/ Who it's for /

general consumers and younger social media users

/ More info /

Background.

Status
launched
Business model
freemium
Company
Snap Inc.
/ Discovered patterns /

Similar projects.

Coming soonSpektrail’s read on Consumer & Social

Editorial take on the space this project sits in — momentum signals, adjacent moves, our call on whether the wedge is real. Get pinged when we publish a new read or when the landscape shifts.

Coming soon

Have a take on this space?

Tell us what you’d build differently, where you think the incumbents miss, or what we’ve gotten wrong about this project. Comments + reactions are coming soon.