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Whatnot

The Live Shopping Marketplace — shop, sell, and connect around things you love.

Ecommerce & Marketplaceslive-shoppingauctionsmarketplacecollectibleslive-streamingflash-salese-commerce
Whatnot screenshot

About

Whatnot is a live shopping marketplace where buyers and sellers connect through real-time auctions, flash sales, and live-streamed shows. The platform covers over 250 categories including collectibles, sneakers, fashion, electronics, and trading cards. Users can participate in giveaways and discover deals on both name brands and specialty products.

Problem

People who want to buy and sell collectibles or specialty products lack an engaging, real-time marketplace that combines community and commerce.

For

collectors, bargain hunters, and independent sellers

How it works

Sellers host live video shows featuring auctions and flash sales, while buyers browse, bid, and purchase in real time through the Whatnot app.

Business model

marketplace

Status

launched

Company

Whatnot Inc.

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