WHOOP
whoop.comUnlock Human Performance & Healthspan
Health & Wellnesswearablefitness-trackerhealth-monitoringsleep-trackingrecoveryheart-ratebiomarkers

About
WHOOP is a continuous health and fitness wearable that monitors sleep, strain, recovery, stress, and heart health 24/7. It provides personalized coaching and insights to help users optimize performance, build healthier habits, and extend healthspan. The platform also offers an Advanced Labs feature for analyzing 65+ biomarkers alongside wearable data.
Problem
People lack continuous, personalized health data to make informed decisions about sleep, activity, recovery, and overall wellbeing.
For
fitness enthusiasts, athletes, and health-conscious individuals
How it works
Users wear the WHOOP device daily to collect biometric data, which is analyzed and surfaced through a companion app as personalized insights and coaching recommendations.
Business model
subscription
Status
launched
Company
WHOOP Health, Inc.